2022

Danverse was conceived as a virtual reality agency hosted on Spatial.io, designed to function as both a brand and an immersive experience. I led the design across branding, environment, and experience, shaping how users encountered Danverse as a spatial first product rather than a traditional website or portfolio.

I designed the brand identity and visual system, then creative directed video content used to introduce the world, its tone, and its capabilities. Within Spatial.io, I designed the virtual environment itself, treating space as an interface. Layout, scale, transitions, and visual cues were intentionally crafted to guide visitors through the experience, communicate the agency’s offering, and encourage exploration and conversation.

From an experience design perspective, the project focused on translating product thinking into virtual space. The environment was structured to support onboarding, storytelling, and presentation, allowing users to intuitively navigate the world while engaging with content. Danverse demonstrated how branding, motion, and spatial design can operate as a single cohesive system inside a VR platform, positioning the agency as a living, explorable product rather than a static digital presence.